03 Jan Mobile App UX Trends To Expect In 2019
As a developer, I’m always trying to stay on top of future trends in the app development world. I took a look at the current style, did some research into what’s next, and have summarized some key UX trends to expect in upcoming mobile apps in 2019.
Improving the user experience means creating a more intuitive app flow with minimal swipes and taps. Users don’t want to tap through multiple unnecessary pages and movements to get to the page they care about. For example, a social media user is forced to swipe open a sidebar menu and scroll down to find the button that takes them to their news feed. In this scenario, the whole point of the app focuses on the public feed of the user’s friends, yet the user will have to go through the same series of commands to get there every time they open the app. A better approach would either be to have a static menu bar on the top or bottom of the screen with news feed button always showing or have the news feed be the first screen to appear when launching the app. Creating an app flow that allows users to navigate to the main points of interest quickly is not a new objective in the UX realm. However, we are seeing companies focus greater on this practice as we enter 2019.
Seamless voice integration
Apps that allow user commands to be triggered by voice without having to press a button. The idea is similar to Amazon’s Alexa that will listen to speech once it hears anyone say “Alexa” in the near vicinity. This method for sending text messages, searching the web, or entering GPS locations on your favorite navigation app will alter the user experience in 2019. We will see a shift from the traditional tap of a button and then speaking, to simply just speaking. As the tech world presses toward hands-free devices, so will mobile industry UX designers.
Another trend, or rather, a practice that has been around but will be another primary focus for UX designers in 2019, is personalizing app experiences. Obviously, you must take into account your audience. Especially, in a niche market, your users will likely expect a specific experience tied to your app that is relatable to their interests. For example, the app Libby, is designed to allow book enthusiasts who are also tech-savvy to quickly rent ebooks and send copies to their tablets and phones. In this app, the focus is on search and managing book loans because that’s what the user will primarily be using.
Primary navigation styles
As we step into 2019, we are seeing a push for smarter navigation techniques that are a direct result of the latest devices. App developers are focusing on designing the UX based on how users are holding their devices while taking into account the increase in screen size. One study of 1,333 participants, found at https://href.li/?https://www.uxmatters.com/mt/archives/2013/02/how-do-users-really-hold-mobile-devices.php, revealed that 49% of phone users hold their device in one hand and 36% cradle. Furthermore, 67% use their right thumb. As these numbers increase, the UX design will alter. We are seeing more bottom drawer style menus that are triggered by a bottom-up swipe along with static bottom bar tabs. Swipe-to-open sidebars and pop-ups are another good way to create smooth navigation and a modern UX in 2019.